CONCEPT IDEATION
Brand Extensions, New Concepts
MARKETING / ADVERTISING
In-store POS, Print, Outdoor Advertising, Online Advertising
ART DIRECTION / PHOTOGRAPHY
Campaign Development, Food & Beverage, Location
VIDEO
Branded Content: Videos, Social and Digital
IDENTITY
Menu Development, Uniforms, Food Trucks
PACKAGING / BRANDING

Refined Hard Rock’s menu program, food & beverage imagery, in-cafe messaging and
developed new staff uniform program. Ongoing development of socially friendly food & beverage content; engaged ideation company to develop new global food & beverage concepts, including environment, branding and execution.